Mansour Kiarash: Hi, we are beside you with another strategy 8-minute talk show.

Today Seyran Mehrnia, the Category Development Manager at Kalleh, is our guest.

Hi, Ms. Mehrnia.

Seyran Mehrnia: Hello Mr. Kiarash thanks for your invitation.

Mansour Kiarash: Would you introduce yourself, please?

Seyran Mehrnia: I obtained a mathematics bachelor’s degree and a Marketing master’s degree at university, and I have been working in FMCG and hygienic products. I work with Solico company in the FMCG field, Arian Kimia Tec in the hygienic field, Modiseh and Debenhams in the Fashion industry.

Mansour Kiarash: What does a product manager do?


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show. Dear Mehdi Mohsenipour, the Marketing Director at Asiatech Co is our guest today.

Hi dear Mehdi.

Mehdi Mohsenipour: Hi dear Mansour, thanks for your invitation.

Mansour Kiarash: I’d appreciate it if you introduce yourself.

Mehdi Mohsenipour: this is Mehdi Mohsenipour. I obtained a software BA, a master’s of MBA, and a Ph.D. in marketing. I’m working in the ICT field for 10 years, I’ve been the marketing manager at ICT field in many companies, and I’m the marketing manager at Asiatech for a year.

Mansour Kiarash: what are…


Mansour Kiarash: Hi, we are beside you with another management 8-minute talk show. Today, we are interviewing a young CEO, Ariyan Afshar, and he is the CEO at Finnova.

I’d appreciate it if you introduce yourself.

Ariyan Afshar: Hello, this is Ariyan Afshar. I’d like to express about companies activity. What we do is investing in startups, accelerating them, and offering services to them. I obtained an MBA master’s degree, and I started computer planning when I was 20.

Mansour Kiarash: What type of interaction should a CEO have with the chairman to help the company reaches the best efficiency?


Mansour Kiarash: Hi we are beside you with another 8-minute talk show. Marjan Soleimani, the marketing insight manager at digiKala, is our guest today. Hi, you are welcome.

Marjan Soleimani: Hi, Thanks for your invitation.

Mansour Kiarash: You’re welcome. Dear Hadi Farsadi was going to be the host of this talk show, But he couldn’t come. Would you please tell us a little about your career?

Marjan Soleimani: I am Marjan Farsadi. I obtained my IT bachelor’s degree and MBA at Tehran University. I’m working in the Marketing field for 8 years. In the beginning, you aren’t professional. But soon…


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show. Dear Keivan Shokrani, brand manager at Goldiran. Hello, dear Keivan. You are welcome.

Keivan Shokrani: Hello, I am glad that I’m here. As we have only 8 minutes, it’s better to spend it on our interview.

Mansour Kiarash: What does a brand manager do?

Keivan Shokrani: Some may think a brand manager works on the logo. But he should progress the brand identity. It depends on the company that you are working with that the brand architecture is the house of brands or branded house or the combination…


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show. Dear Mohammad Hadi Ranjbar, Head of Strategic Planning at Golrang Industrial Group, is our guest today. Welcome to the talk show Mr. Ranjbar.

Mohammad Hadi Ranjbar: Hi, thanks for inviting me.

Mansour Kiarash: Would you tell us a little about yourself, please?

Mohammad Hadi Ranjbar: I am Mohammad Hadi Ranjbar, and I’ve obtained a Ph.D. degree in Strategic management from Tehran University. I am the Head of Strategic Planning at Golrang Industrial Group.

Mansour Kiarash: as you work on a vast business, you might have some challenges, would…


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show, and Sepehr Alikhani, the Marketing Manager at Namava, is our guest today.

Mansour Kiarash: Hello, you are welcome.

Sepehr Alikhani: Hi, This is Sepehr Alikhani, and I have obtained my MBA degree at Tehran University. I am working with Shatel, and I am working as the Marketing Manager at Namava as well.

Mansour Kiarash: Thanks for accepting our invitation. What was the complicated challenge that you have faced?

Sepehr Alikhani: The first challenge is that there are some campaigns and plans in the marketing. sometimes a campaign delivers…


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show, and Ms. Mirrahim, the Marketing Manager at TohfeFood, is our guest today.

Hello, you are welcome.

Pegah Mirrahim: Hi, Thank you.

Mansour Kiarash: Thanks for accepting our invitation. I’d appreciate it if you tell us a little about your career.

Pegah Mirrahim: It’s been around 14 years that I am working in different fields of Marketing, but I started my career at the Informatics Society of Iran, and it helped me a lot to get familiar with the Marketing field, and I understood the needs of a company…


Sadegh Shahroodi: Hi, we are beside you with another 8minute talk show in the Technology field. Dear Milad Kiani from the Snapp Market team is our guest today. Please introduce yourself to audiences.

Milad Kiani: Hi, nice to meet you. I am Milad Kiani, and I am working in the Snapp Market for two years. I worked in the bourse before. I have worked in various fields.

Sadegh Shahroodi: What is the most important talent of a CTO?

Milad Kiani: A person who is working as a CTO should have had worked with many technicians. He should be wise enough…


Mansour Kiarash: Hi, we are beside you with another 8-minute talk show. Dr. Haqiqatnia, CEO at Mehrsam Pharmed, is our guest today.

Hi, you are welcome. I’ll appreciate it if you introduce yourself.

Yaqoub Haqiqatnia: Thanks for your invitation. I am Yaqoub Haqiqatnia. I obtained Ph.D. in chemistry. I started working in the medical field in 1379. I worked as a member of the research board and CEO in some companies. I’m working as the CEO of Mehrsam pharmed and the board manager at Mehrsam Arya Pharmed, now. This company produces high Tec drugs and drugs for cancers. …

8Minute Talkshow

8Minute Talk about Strategy, Marketing and Branding challenges in international brands

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